Ideal Image Newark-Wilmington

Center Pointe Plaza
1233-B Churchman's Road
Newark, Delaware 19713
  • CoolSculpting Logo
  • Kybella Logo
Earn free laser hair removal treatments

Our Center

Lobby of Newark-Wilmington Center

From the Delaware Owners - having been born and raised in Dover and Smyrna, we felt that the Newark/Wilmington area would be the perfect location for the first Delaware Ideal Image center. Our goal is to provide Delaware and the surrounding areas with state of the art laser hair removal center with a warm and inviting atmosphere where your safety, comfort and customer service come first. Let our highly trained medical team provide you a more permanent solution to help save time, look better and walk out with confidence. We invite you to stop in and enjoy a cup of coffee with us while we show you how laser hair removal can change your life forever!


Monday 9am-6pm
Tuesday 9am-8pm
Wednesday 9am-8pm
Thursday 9am-8pm
Friday 9am-6pm
Saturday 9am-6pm
Sunday Closed

CoolSculpting Certification Seal

Ideal Image is a ZELTIQ certified Newark CoolSculpting practice.

Being CoolSculpting certified by ZELTIQ means the treatment providers at this location have undergone extensive training, and have a comprehensive understanding of how the CoolSculpting technology and procedure works, from treatment through transformation.

Our South Windsor Staff

When it comes to services like laser hair removal, and CoolSculpting in Newark-Wilmington, our highly trained staff have the expertise to help you achieve the results and confidence you've always wanted.


Laser Hair Removal Medical Director
Dr. Dana L. Newswanger, D.O.:

Dr. Newswanger was born in Lancaster, PA, but she completed her undergraduate training at the University of Delaware where she developed a love for Delaware and its beautiful beaches. She then completed an MS at Penn State University in Exercise Physiology. Dr. Newswanger maintained an interest and passion for exercise and fitness. She completed medical training at Philadelphia College of Osteopathic Medicine where she received an academic scholarship from the US Navy.

Dr. Newswanger's residency training was completed at Naval Hospital Jacksonville, Florida where she served as chief resident. She then continued her Navy career at National Naval Medical Center in Bethesda, Maryland. Dr. Newswanger was deployed in support of Operation Iraqi Freedom in 2003. She is currently a Navy Reservist and considers her service to the country one of her greatest accomplishments. Dr. Newswanger is board certified by The American Osteopathic Board of Family Physicians and the American Board of Family Practice. In her free time, she enjoys fishing and spending time at the beach.


Orange Park Laser Hair Removal Nuse Alex
Doreen Ciaffi, RN, BSN / Treatment Provider:

Doreen is a registered nurse licensed in both Delaware and Pennsylvania. She graduated with honors from Wilmington University. Doreen has had a diverse nursing career; she has worked in many specialty fields such as trauma, oncology, and surgery, in addition to being a nursing instructor. Doreen loves the beach. She splits her time between her homes in Delaware and Ocean City, Maryland. She has a husband, three children, two dogs, and a chinchilla. Doreen loves her job at Ideal Image and calls it her "fun job"

Martha of Ideal Image Newark
Martha Cahill, RN / Treatment Provider:

Martha first came to Ideal Image as a guest and was so satisfied that she joined our team of Laser Treatment Providers. Martha has a dual career as a Dental Hygienist and an RN and has worked with lasers in the field of Ophthalmology. She has two grown children and has been married for 30 years.

Newark Park Laser Hair Removal Nurse Tara
Tara Bower, RN / Treatment Provider:

Tara was born and raised in Dover, DE. She graduated from Mount Saint Mary’s University in 2006 with a Bachelor’s degree in Psychology. She then attended nursing school at Beebe School of Nursing and graduated in 2009. She spent the first 6 years of her nursing career in the hospital setting caring for medical-surgical, oncology and pediatric patients. Tara enjoys spending time with her family and friends. She also enjoys the beach and reading in her free time.

Orange Park Laser Hair Removal Nuse Alex
Gina Costalas RN, BSN / Treatment Provider:

Gina is a registered nurse who graduated from Widener University in 2005 with dual Bachelor’s degrees in Nursing and Spanish. Gina has had a diverse career in nursing with jobs including trauma, neurology, hospice, and corrections but is happy to have found a home at Ideal Image. When not working, Gina enjoys spending time with her boyfriend and traveling whenever possible. She is also a huge soccer fan and has season tickets to the Philadelphia Union which she attends at any chance she gets.


Laser Hair Removal Guest Specialist
Susan Kane:

Susan was born in South Amboy, New Jersey and moved to Wilmington when she was 4 years old. She attended Thomas McKean High School where she was a member of their award winning band for all four years and was fortunate to be able to travel to different parts of the country as a result. Susan has always had a passion for fitness and nutrition. She enjoys working out and living a healthy lifestyle which ultimately led her to a career at LA Weight Loss. Helping people make lifestyle changes and seeing their progress and success is so rewarding to her. She currently lives in Bear, Delaware with her husband and two children, a son 21 and a daughter who is 13.

Laser Hair Removal Guest Specialist
Melissa Kiss:

Melissa was born and raised in Ohio, near Cleveland. Melissa completed her Medical Assistant Training at Delaware Skills Center in Wilmington, Delaware, where she received her certification in Administrative and Clinical Medical Assistant, as well as her Certifications in Phlebotomy and EKG. She is a single mother of three great kids, ages fifteen, twelve, and six. Melissa has been living in Delaware for the last four years and absolutely loves it here. She loves photography and painting and does both in her spare time. Melissa loves interacting with the guests in the Delaware Ideal Image Clinic.

Newark Laser Hair Removal Guest Specialist
Mary Andrews:

Mary was born and raised in Sussex County, Delaware. In 2002, Mary joined Public Allies, an AmeriCorps program and completed a 10 month apprenticeship with a nonprofit organization. During that 10 months, she completed over 1700 volunteer hours and still is active as a AmeriCorps Alumni. Mary also attended UEI in Jacksonville where she studied Medical Billing and Coding. In her free time, she loves to spending time with her 1 year old daughter Kynnedi, reading, and relaxing on the beach and sports.


Laser hair removal at Ideal Image in Wilmington, Delaware has changed so many lives in such a significant way. Here are a few of our guests sharing their experiences with us on video.

Read reviews from our guests

laser hair removal testimonial Emmi from Washington

Emmi from Washington DC:

Actual Guest
laser hair removal testimonial Byron from Newark

Byron from Newark, DE:

Actual Guest
laser hair removal testimonial Darlene from Wilmington

Darlene from Wilmington, DE:

Actual Guest
laser hair removal testimonial Mary and Jeff from Wilmington

Mary and Jeff from Wilmington, DE:

Actual Guest
laser hair removal testimonial Mary and Jeff from Wilmington

Gabriel from Wilmington, DE:

Actual Guest
Click here to read testimonials from our Wilmington guests

Map & Directions


    Center Pointe Plaza also has many retailers such as Olive Garden, Red Lobster, Pot Stickers, Home Depot, Marble Slab Creamery, Deer Park Hot Dogs, and TJ Max.

    1. Our Newark-Wilmington Ideal Image laser hair removal center is conveniently located at Center Pointe Plaza on Churchman's Road
    2. Easily accessible via I-95 on exit 4B (Churchman's/Stanton Exit) if coming North or South on I-95
    3. Center Point Plaza is located across the street from the Christiana Hospital
    4. Ideal image is between Firebird's Restaurant and Verizon Wireless
    5. The Newark-Wilmington Ideal Image laser hair removal center is also near the Christiana Mall, Delaware Technical and Community College, and the Delaware Park Slots & Casino
  • We are conveniently located approximately...

    • 10 minutes from Wilmington, Delaware
    • 6-8 minutes from the University of Delaware
    • 15 minutes from the Maryland state line
    • 15 minutes from New Jersey State line
    • 15 minutes from Pennsylvania State line
    • 15-20 minutes from Middletown, Delaware
    • 40 minutes from West Chester, Pennsylvania
    • 45 minutes from Dover, Delaware

This Ideal Image branded practice is independently owned and operated.